BBC Rassegna Stampa Realia
BBC Rassegna Stampa Realia

A new app helps consumers distinguish between products that are genuinely “made in Italy” and those that may be fraudulently using the label.Reliabitaly, uses product codes to determine whether a product has been verified by them as being of Italian origin, La Repubblica reports. When users scan the item they also get more information about its production methods, including photos, videos and technical details.It’s an attempt to combat the Italian Sounding a massive problem: products passed off as Italian when they’re actually cheaper imitations from elsewhere.